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How Target Figured Out A Teen Girl Was Pregnant Before Her Father Did

Or how Big Data is the wild wild west – where the saloon owners knew a lot more about who walked into their saloon than they themselves knew.

This article: How Target Figured Out A Teen Girl Was Pregnant Before Her Father Did explores a real incident about the way that Target’s marketing and information based corporation targets its customers (and dare I say keeps even its own store managers at the front line in the dark.)

Read more at my blog post at pachydata.com.

Category: Personal Observations, Supply Chain Management, Supply Chain News

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